Senior Analytics Developer

Programmer Analyst in Toronto, ON

Posted 2020-02-19

The Senior Analytics Developer will play a key role at DRVN Intelligence Inc., while we create and maintain industry-leading quality and efficiency of service and software delivery. The Analytics Developer will play a role spanning both Marketing Intelligence and Data Systems workflows, responsible for supporting the delivery of comprehensive end-to-end solutions for DRVN Intelligence’ clients.

The primary responsibility of this role is to support the Head of Digital Ecosystems by enabling excellent front-end development skills and technologies to parse web pages/user events, and integrate with Data Systems and Marketing intelligence platforms. The selected Candidate would ideally demonstrate experience working with DOM Objects, using native Javascript and jQuery. Those who have been involved in front-end web development projects that crossed over into/involved web analytics tools are preferred.

The Senior Analytics Developer will be responsible for supporting client stakeholders and collaborating with internal teams on all DRVN Intelligence Inc. deliverables. The individual will use their expertise and best practices to support the team in providing efficiencies, and superior quality to every deliverable.


Own end-to-end responsibility of analyzing online websites and mobile apps environment to deliver fully-functional tracking codes
Designing solutions to track user’s behaviour interaction onsite, and integrating massive data sets with Google Analytics 360
Create detailed tracking and tagging plans, following the best standards and conventions
Create custom tracking solutions, dealing with various front-end and back-end challenges
Write documented and reusable tracking codes, using the best practices in JavaScript and jQuery
Define custom dimensions, pushing tracked data into Google Analytics
Test and verify user events in Google Analytics
Work on different types of Analytics platforms (Google Tag Manager, Tealium, Adobe DTM/Launch, etc..)
Setting up TAG, Trigger, Load Rules, Variables, Custom Dimensions, and Cross Domain Tracking to support delivering full GA360 implementation projects
Solution Architecture Design & Deployment

As a senior team member bridging the worlds of both Data Systems and Marketing Platforms, DRVN will rely on you take a leading role in designing hybrid custom computing and platform-inclusive technical architectures
Once architecture has been designed, DRVN will also rely on you to play an active, senior role within the process of deploying applicable solutions
Instilling Development Best Practices and Skills/Procedures Advancement for the DRVN Intelligence Digital Ecosystems team overall:

Establishing, maintaining and evolving Development and Developer Operations (DevOps) best practices and tools, and continuously keeping them aligned with current industry best practices and procedures to Understanding, implementing, and automating security controls, governance processes, and compliance validation frameworks
Championing deployment tooling within the DRVN Intelligence team, with tools such as Docker, Kubernetes, Jenkins, etc.
Championing version control technology frameworks and creating/implementing working processes within the Digital Ecosystems team, with tools such as Git or SVN
Championing and advocating for building repeatability, scalability and standardization into how the DRVN Intelligence Digital Ecosystems team approaches all work, in order to enable the future migration to productization
Execute and support both internal and client team members as it relates to:

Data collection through design and implementation of tracking codes (GTM, GA, Salesforce, Adobe, custom scripts)
Analytics setup, reporting and custom database feeds (GA360, Adobe Analytics, CM, DV360, Salesforce, Data Studio, Tableau etc.)
Data collection, setting and leveraging DMP based infrastructures, attribution modelling, A/B/N & multivariate testing, and dynamic creative will be essential
Engineering Workflows:

Champion efforts to migrate workflows into continuous delivery pipelines to fully automate deployment of the highly available cloud platforms that support multiple projects
Design and re-engineer ETL workflows and datasets for greater scale, reliability and repeatability
Apply automated techniques to gather data from disparate databases; clean the data and load the transformed data into a structure suited to the client problem and analytics approach
Prepare technical specifications and documentation for projects
Take a leading role in building team implementation ability, security adherence, governance processes and compliance validation advancements

Maintain and exceed client satisfaction with DRVN Intelligence Inc.’s deliverables, day-to-day work and overall value as a partner
Take responsibility for DRVN Intelligence’s Digital Ecosystems deliverables (timeliness, quality, etc.), and act as a senior representative of the company in client, prospect and partner communication
Provide support to other DRVN Intelligence team members, particularly those in more junior roles
Help identify, pitch, cultivate, prepare and deliver material as needed for new business and business development initiatives
Adapt to ever-changing client needs and expectations
Maintain dedication toward achieving excellence in DRVN Intelligence Inc.’s delivery against client needs, and overall success as an organization

Supervisory Experience an asset
4+ Years working experience with HTML, CSS, JavaScript, jQuery and knowledge of front-end frameworks is preferred (Angular, React, Vue.js, etc.)
Strong understanding of DevOps principles and best practices
Experience with Google Analytics is a must, and experience with GA360 (especially GA360 deployments) is a strong asset
Experience manipulating and interpreting marketing data, in a variety of formats as it relates to client use of data and assisting with internal/external discussions
Ability to provide clear guidance and support for advanced problem solving and system design to large teams at enterprise-level client companies, aiding the evolution if their digital practices


100% employer-paid benefits package
Monthly yoga and meditation classes onsite
Regular Lunch n’ Learns
Sit-to-stand desks
Entertainment and Games area, including pool table
Fully-loaded kitchen: snacks/fruit/drinks/beer
Fun Employee Events and Activities
Participation in Community Engagement
Amazing teammates

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